Amberlee:
Fate in the Desert

This project spans website design, album artwork, merchandise, and promotional materials, all built to support a sound rooted in modern folk and vintage Americana. Visual choices emphasize warmth, restraint, and atmosphere, allowing the music to remain the focus while creating a consistent identity across platforms. Typography, color, and imagery were selected to feel timeless and intimate, reinforcing authenticity and connection rather than spectacle.

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This self-directed project spans website design, album artwork, merchandise, and promotional materials, all created to support an independent music release rooted in modern folk and vintage Americana, while establishing a consistent and emotionally resonant visual identity.